Quick answer: Send flowers when the moment is sensory and in-person - the scent and scale of a real bouquet carry the message. Send a pop up flower card when you want the gesture to last: a fresh bouquet fades in 5-7 days, while a handcrafted pop up bouquet stays on display for years and mails anywhere for the price of a letter. It's the classic gifting dilemma: pop up card vs flowers. Both say "I thought about you," both photograph beautifully, and both cost about the same for a...
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